HOLA Networks is formatted to maximize reach among all key demographics and category channels. We carefully select content from our websites relevant to each key category channel instead of just lumping entire websites into a particular given channel. HOLA Networks analyses and breaks down each of our website publishers according to relevant content by channel, thereby maximizing reach and effectiveness of the entire audience viewing each channel.

News & General Information
	Male 60% Female 40% Age <18 18-24 25-34 35-49 50 + 08% 11% 37% 26% 18%
Social & Entertainment
	Male 43% Female 57% Age <18 18-24 25-34 35-49 50 + 18% 34% 22% 19% 07%
Sports
	Male 85% Female 15% Age <18 18-24 25-34 35-49 50 + 09% 12% 37% 24% 18%
Business & Finance
	Male 71% Female 29% Age <18 18-24 25-34 35-49 50 + 04% 15% 28% 34% 19%